Viewer.co Tour of Limestone

1. Make view face front of White Building
2. Make face Cooper
3. Make face Dixie Lodge
4. Have one going into Dixie Lodge
5. Face going back out until the main campus
6. Fix orientation in all of Granberry
7. Add another spot to Winnie
8. Fix orientation in Winnie
9. Fix orientation in library
10. Out of lib not going to central campus
11. Fix auditorium orientation
12. Out of auditorium going outside of lib and auditorium
13. Field Trip good
14. Show more of Montgomery?
15. Fix orientation of Carroll
16. Show downstairs of Carroll
17. Fix orientation inside of Hamrick

Rule of Thirds Live Blog

*Rule of Thirds- Divide screen into thirds horizontally and vertically

Put people or objects on those lines

Becomes more appealing to the eye




*180 Degree Rule- Make imaginary line and keep camera on one side, don't go 360



*Three Point Lighting

Key light (big bright light)

Fill light (helps key light, softer, shadows)

Back light/hair light (separates from background)



Staging

Diffusion in front of light will flatter, soften and spread light

tips- nose room, more space in front of nose
        head room, no space above head, eyes are 2/3 way up frame
        hands not popping out of frame
        spend as much time thinking about background as subject and foreground


Mise En Scene- setting and mood in scene

17 Nuggets of Video Making Truth

1. Entertain or Die- Watching video is a transactional experience, and if the video doesn't do its part, you feel cheated.
2. The Road to Bad Video Is Paved with No Intent- Before you shoot your next video, brainstorm a long list of why you're doing it and how you want to treat the audience.
3. Should It Be a Video?- If what you have to say is best said with charts and lists, it may not be a good video material.
4. Instant Creativity- Break brainstorming session into two phases: Making and List & Making Choices.
5. Know Your Audience- Use the Who, What, When, Where, and Why method to decide what will be a good way to illustrate your video. 
6. Know Your Story- Stripped to its essentials, a story has four elements: a hero, a beginning, a middle, and an end.
7. Think In Shots- Cutting shots together creates meaning and creates a richer story.
8. Make Every Picture Tell the Story- The film, a sequence, a scene, and a shot.
9. Keep It Short: The Rubbermaid Rule- If you think you need a 10-minute Web video, plan for 3 minutes.
10. Always Leave Them Wanting- What made people want to stay was the promise of something more to come.
11. Pitch It- Having a good pitch not only helped people tell my story, it made them want to tell it.
12. Know Your Video: Part 1- Genres come with certain built-in structures that the audience expects you to deliver.
13. Know Your Video: Part 2- Different structures, different movies. And so it is with your video.
14. When You Need a Script- If your story has more dialogue and detail than you can easily hold in your head, it needs a script.
15. If You Have Nothing to Say, Shut Up- Avoid: Describing the pictures, Waffle words, weasel phrases, and other mushy restatements of the obvious, and Repetition.
16. If You Wing It, It Will Suck- The most memorable home videos and docs tell stories. Those stories don't just magically appear in the edit room. You have to imagine them before you start shooting.
17. Plan with a Shot List- To make your shot list, start by brainstorming a long list of everything you might want to shoot.

Two Videos!

My video!

Learning how to use Premiere Pro was a fun experience and I really enjoyed it! I know that I will definitely being using this in the future for projects and potentially for jobs. At first the program was a little overwhelming with all of the various buttons and controls it had, but then after Mike taught us what each section meant and how there were multiple ways to complete the same action, it made things much more simple. I am excited to make more videos in the future and learn more advanced techniques in the program.

Style Sheet with Reflection!

Making the Style Guide for my brand taught me a lot of different things about fonts, logos, color schemes, and what I want my personal brand to show. It took me a while to get exactly what I wanted my logo to look like, but with the help of InDesign and Adobe Illustrator I finally created one I really liked. My font was easier to decide, because I used it in the cursive letters in my logo. I chose that font for the logo because of how nicely the S and the D connect together. At first I had a background of two separate circles, but decided it looked better as one. I want my logo to read as neat, creative, organized, and assertive. This project was a lot of fun and I plan to continually update my brand as I learn more about what I want it to illustrate.

Branding Book Questions!

1. What makes good branding?

There are various topics that make a brand stand out and catch the attention of others and some of those factors include knowing your customers and staying loyal to them, having a strategy for your brand on how you will get yourself out there, and then having a great design to your brand that will catch the attention of others. 

By staying loyal to customers you have to satisfy their needs and accommodate to what they like. Get to know your customers and connect with them so they feel important and wanted to your business. 

By having a strategy for your brand you need to know how, when, where, and who you are going to brand yourself to or your business. Without a strategy, a businesses organization and plan will most likely not be as successful. 

By having a great design a business can make a worlds difference in their success. As stated in the branding book, a good logo can make all the difference for a business. The brands logo should illustrate something you are saying about the brand. 

Also, a brand should be consistent with the customers, strategy, and design to keep their business successful. 

2. What Branding principles are mentioned that I can apply?

Anyone can create a logo or symbol that represents their brand. All companies create their own unique logo that separates them from other businesses.

Originality can be implemented by any business, because they can create new ideas and thoughts that are positively different than other brands. 

Brand experience can also be a principle used, because everyone has their own experiences and trials that allowed them to learn what they know, and that can be put into a brand and its purpose. 

3. How can I make my brand using colors, fonts, etc.?

Images/Filters- Each brand can choose filters or a theme of filters for their brand, so that when people see certain images, they can recognize them or the filter that they have on them as your brand. Personally I love filters with high brightness and warm colors, so that could be put into my theme. 

Color- Brands can choose colors that go with the point or image their brand is trying to portray. Each color has a symbolic meaning connected with it, for example, green is connected to freshness and nature and yellow goes along with happiness and joy. So a brand should choose colors with what they are trying to portray. The colors should also be complementary, which can be shown on a color wheel as the colors opposite of each other. 

Fonts- There are thousands of beautiful typefaces created over the years, and each one can give off a certain vibe. A brand should choose a font that represents what they are trying to say. 

4. What did I learn from the case studies?

The case studies gave different examples of how brands combined all aspects of design like Images/Filters, Colors, and Fonts to represent their brand and how that effects the businesses overall success. There were different pictures of colors tones, fonts, and images a company used, which allowed us to see various examples and how each one are different, but appealing in their own way. It also allowed me to start to decide which fonts, colors, filters, I would choose for my own brand and I formed different opinions about all of the ones shown. 

Final Reflection!!!!

4 of my favorite posts

Pictures

Movie Posters

Memes

Hootsuite Page


Website

http://shalyndougherty.weebly.com

Pinterest & Flipboard
                                    

Virtual Reality & Travel Speech

Hello, my name is Shalyn Dougherty and today I am presenting about Virtual Reality and how it links to the travel industry. In my Digital Literacies class, we were given a pair of VR glasses that hold our smartphones, so that we were able to explore with different apps that illustrate virtual reality. Today I am going to speak to you about some of the amazing opportunities the creation brings.

Most of you have probably seen the commercials for virtual reality goggles, but weren't quite sure what they actually portrayed. Imagine strapping on a headset and immediately being immersed into a different universe, where no matter where you turned or what you heard, it felt as if you were truly there. With virtual reality glasses, you can travel anywhere in the world with the tap of a finger.

There are many companies and brands creating or investing in Virtual Reality, some of the most popular being the HTC Vive, Oculus Rift, Playstation VR, Google Cardboard, and VR Box. Some of the more expensive glasses have their own screen, sensors, and remotes, while others just need a smartphone inserted into the glasses box. Google Cardboard is a free app that allows people to view videos or games in VR form.

Virtual Reality itself allows someone to travel to other places, not physically but virtually. When someone puts on the VR glasses, no matter which way they turn or what they hear from the headphones, they are absorbed in a different world. Today my purpose is to illustrate to you how the travel industry can use this invention.

Travel agencies and various hotels are starting to recognize the power that virtual reality brings and companies are starting to use it to bring people to their business. VR is an amazing technology, but it can still not compare to physically experiencing the travel in real life. Companies are now starting to use VR to gives customers a preview and convince them to book a stay at their hotel or to visit their place.

As perfectly told by Abi Mandelbaum, CEO of You Visit, a virtual reality organization, “You can’t replicate that in VR, but you can give people a preview and understanding of what they would experience if they went to visit physically,” People can not only plan which places they will visit with VR, but what they will do at each destination. “Try before you buy” as the Las Vegas app puts it.

There are different places, apps, and companies using VR to link it to travel and business and today I am going to show you some of them I found through my research. National Parks have used VR, but there have also been apps created specifically for showing and letting people travel to different places. Businesses including Lufthansa, Carnival Cruise Lines, and Marriott are also exploring VR for their industry.

The National Park Service and Google collaborated to create a VR video of some of US’s most amazing national parks including New Mexico’s Carlsbad Cavern and Florida’s Dry Tortugas. The Video was named “The Hidden World's of the National Parks" and takes you many places within the parks. The video can be seen on YouTube, but also on a VR headset with the Google Cardboard app.

Another National Park illustrated in VR was at the Yosemite National Park where President Obama gives a tour around all of the nature. The Video, “Through the Ages: President Obama Celebrates America’s National Parks” the president walks you through different areas in the park and gives brief lessons and facts at each stop.

The Buckingham palace was the first landmark in the United Kingdom to explore with VR. It shows people places within the palace like the bedrooms, throne rooms, the picture gallery, and royal art collection. It is available to be seen with Google Cardboard or on YouTube. This video fully immerses you in the Buckingham palace and lets you tour all around the inside.

There have been numerous remarkable apps created for VR that allows users to travel all around, some of the most popular including Discovery VR, Jaunt, Ascape, and Google Cardboard. Weather you want to watch a show, travel to another country, check out different places within a city, or be submerged in interactive story, these apps have it all.

The Discovery VR app allows for people to watch TV shows but with a 360 view, you can be virtually in the show instead of just watching it on a screen. The app has videos from all over the world. You can swim with sharks on an episode of Jaws, walk through the streets of England or go on a Gondola ride in Venice on Discovery Atlas, or even go on a surf lesson on their adventure show.

Ascape is an app that lets you become a virtual traveler, and can watch 360 tours of almost anywhere in the world. You can make a list of everywhere you want to visit and the app takes you there. Jaunt is an app of short clips of destinations. The app started when it partnered with the travel agency Mountain Travel Sobek and they created a VR video in Peru that included the sight of Machu Picchu.

Lufthansa, a German airliner, used VR to create on-location videos in Beijing, Hong Kong, Miami, New York, San Francisco, and Tokyo. The films are 45 minutes long and take you to different areas within the cities on a plane. An airline company that is this up to date will definitely attract contemporary customers with their virtual reality videos.

Carnival Corporation paired with AT&T and Samsung to create a VR video of the experience on one of their cruises. The Samsung VR glasses showed the cruise in several AT&T stores to promote the store, product, and cruise line. You put on the headsets and can travel around both the inside of the cruise ship, on the deck, and the destinations that it visits.

Las Vegas is another place using VR with their app created called Vegas VR. People with the app can plan out an entire trip in Vegas based on their interests. The app even has schedules for different groups of people like food lovers, first timers and more.  The creators of the app believe that this is a huge advancement in technology for travel and will create more business.

In the past Marriott hotels have created VR experiences like the Ascend the Wal, A Game of Thrones experience that lets you experience climbing the wall from the TV series as a part of their “Travel Brilliantly” campaign where they target a younger audience more influenced by technology. Later, Marriott and Framestore studios paired together to create the first ever ‘Teleporter’ released in September of 2014.

The machine is a combination of Oculus’ Rift glasses and other 4D aspects. Step into the machine and put on a headset and they are instantly virtually transported to a black sand beach and Maui and then on the top of Tower 42 in London. When you’re ‘in Maui’ the floor of the machine is cushiony like sand, and a warm breeze is cast along with the smell of salt water. In London, you get the feeling of being 400 feet up with a cool air all around.

Two out of three US travelers say they are persuaded to physically visit a place after a VR experience of that area, according to Caroline Coyle, Vice President of Brand Strategy for the Las Vegas Convention and Visitors Authority. There are so many opportunities created with VR for travel and Cathy Tull simplifies it, “Virtual Reality is the future of vacation planning”.

Poster & Social Media Posts!

Twitter Post

Facebook Post

Reaction to remake of 360 pictures!

I really enjoyed seeing the differences in the regular remake of the famous photographs and then the 360 versions of it. When presenting mine to the class I realized two main things. By taking pictures in  360 there is no specific frame of a picture, because it is a combination of frames all around. Another thing I realized was that there is no exact focus on on part of the picture. Having the picture in a 360 view shows there is no specific focus point of a picture, and if there is meant to be a focus, it is hard to see. I enjoyed seeing the other people in the classes pictures and how a 360 view altered how theirs came out and looked also. If I had to choose which type of picture I enjoy more, I would have to say I like the traditional way, without the 360 view. Although it is really interesting to see it in the VR goggles. Dr. Nichols 360 camera was really interesting in the way that they took the pictures and how good the quality was. I enjoyed experimenting and playing with that 360 camera.

VR Presentation!

360 view of pictures!

VR script

Hello, my name is Shalyn Dougherty and today I am presenting about Virtual Reality and how it links to the travel industry. In my Digital Literacies class, we were given a pair of VR glasses that hold our smartphones, so that we were able to explore with different apps that illustrate virtual reality. Today I am going to speak to you about some of the amazing opportunities the creation brings.

Most of you have probably seen the commercials for virtual reality goggles, but weren't quite sure what they actually portrayed. Imagine strapping on a headset and immediately being immersed into a different universe, where no matter where you turned or what you heard, it felt as if you were truly there. With virtual reality glasses, you can travel anywhere in the world with the tap of a finger.

Virtual Reality uses a 360-degree camera to shoot videos of places from all over and illustrates them on different apps and websites to show each of the places in a realistic way. Many people are discovering the possibilities it brings and are using them in new ways each day. Want to visit a beach in the Bahamas? Grab a pair of glasses and type it into an app on your phone. Within seconds you’re there.

There are many companies and brands creating or investing in Virtual Reality, some of the most popular being the HTC Vive, Oculus Rift, Playstation VR, Google Cardboard, and VR Box. Some of the more expensive glasses have their own screen, sensors, and remotes, while others just need a smartphone inserted into the glasses box. Google Cardboard is a free app that allows people to view videos or games in VR form.

Virtual Reality itself allows someone to travel to other places, not physically but virtually. When someone puts on the VR glasses, no matter which way they turn or what they hear from the headphones, they are absorbed in a different world. Today my purpose is to illustrate to you how the travel industry can use this invention.

Travel agencies and various hotels are starting to recognize the power that virtual reality brings and companies are starting to use it to bring people to their business. VR is an amazing technology, but it can still not compare to physically experiencing the travel in real life. Companies are now starting to use VR to gives customers a preview and convince them to book a stay at their hotel or to visit their place.

As perfectly told by Abi Mandelbaum, CEO of You Visit, a virtual reality organization, “You can’t replicate that in VR, but you can give people a preview and understanding of what they would experience if they went to visit physically,” People can not only plan which places they will visit with VR, but what they will do at each destination. “Try before you buy” as the Las Vegas app puts it.

There are different places, apps, and companies using VR to link it to travel and business and today I am going to show you some of them I found through my research. National Parks have used VR, but there have also been apps created specifically for showing and letting people travel to different places. Businesses including Lufthansa, Carnival Cruise Lines, and Marriott are also exploring VR for their industry.

The National Park Service and Google collaborated to create a VR video of some of US’s most amazing national parks including New Mexico’s Carlsbad Cavern and Florida’s Dry Tortugas. The Video was named “The Hidden World's of the National Parks" and takes you many places within the parks. The video can be seen on YouTube, but also on a VR headset with the Google Cardboard app.

Another National Park illustrated in VR was at the Yosemite National Park where President Obama gives a tour around all of the nature. The Video, “Through the Ages: President Obama Celebrates America’s National Parks” the president walks you through different areas in the park and gives brief lessons and facts at each stop.

The Buckingham palace was the first landmark in the United Kingdom to explore with VR. It shows people places within the palace like the bedrooms, throne rooms, the picture gallery, and royal art collection. It is available to be seen with Google Cardboard or on YouTube. This video fully immerses you in the Buckingham palace and lets you tour all around the inside.

There have been numerous remarkable apps created for VR that allows users to travel all around, some of the most popular including Discovery VR, Jaunt, Ascape, and Google Cardboard. Weather you want to watch a show, travel to another country, check out different places within a city, or be submerged in interactive story, these apps have it all.

The Discovery VR app allows for people to watch TV shows but with a 360 view, you can be virtually in the show instead of just watching it on a screen. The app has videos from all over the world. You can swim with sharks on an episode of Jaws, walk through the streets of England or go on a Gondola ride in Venice on Discovery Atlas, or even go on a surf lesson on their adventure show.

Ascape is an app that lets you become a virtual traveler, and can watch 360 tours of almost anywhere in the world. You can make a list of everywhere you want to visit and the app takes you there. Jaunt is an app of short clips of destinations. The app started when it partnered with the travel agency Mountain Travel Sobek and they created a VR video in Peru that included the sight of Machu Picchu.

Lufthansa, a German airliner, used VR to create on-location videos in Beijing, Hong Kong, Miami, New York, San Francisco, and Tokyo. The films are 45 minutes long and take you to different areas within the cities on a plane. An airline company that is this up to date will definitely attract contemporary customers with their virtual reality videos.

Carnival Corporation paired with AT&T and Samsung to create a VR video of the experience on one of their cruises. The Samsung VR glasses showed the cruise in several AT&T stores to promote the store, product, and cruise line. You put on the headsets and can travel around both the inside of the cruise ship, on the deck, and the destinations that it visits.

Las Vegas is another place using VR with their app created called Vegas VR. People with the app can plan out an entire trip in Vegas based on their interests. The app even has schedules for different groups of people like food lovers, first timers and more.  The creators of the app believe that this is a huge advancement in technology for travel and will create more business.

In the past Marriott hotels have created VR experiences like the Ascend the Wal, A Game of Thrones experience that lets you experience climbing the wall from the TV series as a part of their “Travel Brilliantly” campaign where they target a younger audience more influenced by technology. Later, Marriott and Framestore studios paired together to create the first ever ‘Teleporter’ released in September of 2014.

The machine is a combination of Oculus’ Rift glasses and other 4D aspects. Step into the machine and put on a headset and they are instantly virtually transported to a black sand beach and Maui and then on the top of Tower 42 in London. When you’re ‘in Maui’ the floor of the machine is cushiony like sand, and a warm breeze is cast along with the smell of salt water. In London, you get the feeling of being 400 feet up with a cool air all around.

Two out of three US travelers say they are persuaded to physically visit a place after a VR experience of that area, according to Caroline Coyle, Vice President of Brand Strategy for the Las Vegas Convention and Visitors Authority. There are so many opportunities created with VR for travel and Cathy Tull simplifies it, “Virtual Reality is the future of vacation planning”.